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    Powerful Content. Smarter Campaigns. Engaged Audiences. Stronger Results.
    Unleash your advertising potential with the power of MediaWorks.
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    Maximizing Media Investment
    MediaWorks aligns your consumer data with our proprietary print, digital
    and direct-targeted data from our Publisher partners
    across the top 30 markets, providing you with a pathbreaking approach to
    media campaign analysis and execution. The Result?
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    Better-targeted audiences

    Advertising message delivery to over 50% of US households
    across most effective Publisher media channels

    Greater return on your media investment

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    Learn more about MediaWorks. Watch our video.
The MediaWorks Difference

MediaWorks introduces breakthroughs in the analysis, measurability and accountability of Publisher advertising channels such as preprints, email, ROP, digital and direct mail. By integrating proprietary subscriber data from the MediaWorks Publisher Consortium with consumer data from advertisers, MediaWorks optimizes multichannel media campaigns - scalable across the country - and provides measurable results.

One-Stop Solution

Smart consumer and market insights. Discovery of engaged customers. Simple, effective media campaign alignment. Ongoing media analysis and tracking. MediaWorks is a one-stop media solutions provider that matches advertiser goals with creative, tailor-made solutions.

Client Benefits

At MediaWorks, we’re dedicated to our clients. By understanding your unique needs, uncovering actionable insights from your consumer data and optimizing the effectiveness of your Publisher media program to its fullest potential, MediaWorks improves your return on media investment. MediaWorks empowers your advertising strategy and delivers engaged audiences, thus bringing competitive advantage to your business.

National Scale, Local Reach

MediaWorks offers simple, efficient execution of Publisher media campaigns thanks to the power of the MediaWorks Publisher Consortium - a landmark collective of top U.S. newspaper Publishers that connects you to over half of the U.S. population and 60 percent of purchasing power. Through our exclusive access to and analysis of proprietary subscriber data, MediaWorks provides stronger consumer insights and optimized media campaigns scalable across the top 30 DMAs.

publisher consurtium

Markets: Atlanta, Baltimore, Boston, Charlotte, Chicago, Cleveland, Dallas, Denver, Fort Worth, Detroit, Hartford, Houston, Indianapolis, Los Angeles, Miami, Ft. Lauderdale, Minneapolis, Nashville, Orlando, Philadelphia, Phoenix, Pittsburgh, Portland (OR), Raleigh, Sacramento, Modesto, San Antonio, San Diego, San Francisco, Seattle, St. Louis, Tampa Bay, Washington D.C.

Results

The MediaWorks solution is rooted in advanced data analysis and actionable insights. In a word – it’s smart. Smart for advertiser business. Smart for the Publisher advertising model. Smart for the industry. Through optimized, scalable Publisher media campaigns customized to meet unique advertiser needs, MediaWorks is making advertising more intuitive and effective for advertisers with an eye to transforming the media landscape.